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competing product

См. также в других словарях:

  • product — noun 1 sth that is made or formed ADJECTIVE ▪ good, right ▪ We have a good product, but it needs to be marketed better. ▪ the right product in the right place at the right time ▪ innovative …   Collocations dictionary

  • Product life cycle management — is the succession of strategies used by management as a product goes through its product life cycle. The conditions in which a product is sold changes over time and must be managed as it moves through its succession of stages. Product life… …   Wikipedia

  • Product differentiation — In economics and marketing, product differentiation (also known simply as differentiation ) is the process of distinguishing a product or offering from others, to make it more attractive to a particular target market. This involves… …   Wikipedia

  • Product life-cycle theory — The product life cycle theory is an economic theory that was developed by Raymond Vernon in response to the failure of the Heckscher Ohlin model to explain the observed pattern of international trade. The theory suggests that early in a product s …   Wikipedia

  • Product Differentiation — A marketing process that showcases the differences between products. Differentiation looks to make a product more attractive by contrasting its unique qualities with other competing products. Successful product differentiation creates a… …   Investment dictionary

  • product position — The way a product is seen by consumers in terms of its important attributes, i. e. the place the product occupies in consumers minds, relative to competing products. See perceptual mapping; positioning …   Big dictionary of business and management

  • product differentiation — /ˌprɒdʌkt dɪfəˌrenʃi eɪʃ(ə)n/ noun the process of ensuring that a product has some unique features that distinguish it from competing ones ● We are adding some extra features to our watches in the interest of product differentiation …   Marketing dictionary in english

  • competing — adj. Competing is used with these nouns: ↑bid, ↑claim, ↑demand, ↑faction, ↑hypothesis, ↑ideology, ↑interest, ↑interpretation, ↑philosophy, ↑product …   Collocations dictionary

  • product research — /ˌprɒdʌkt rɪ sɜ:tʃ/ noun research carried out to examine various competing products in a market and the potential market for such products …   Marketing dictionary in english

  • Parity Product — A brand of good that has enough similarities with other brands of the same good type that it is considered readily substitutable. A parity product is functionally equivalent to a product offered by a competitor. The existence of parity products… …   Investment dictionary

  • Gross domestic product — GDP redirects here. For other uses, see GDP (disambiguation). Not to be confused with Gross national product or Gross domestic income. CIA World Factbook 2005 figures of total nominal GDP (top) compared to PPP adjusted GDP (bottom) …   Wikipedia

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